Citevaro

AI Visibility · GEO · SEO

Measure and improve your AI visibility in ChatGPT, Gemini, Perplexity and Google

Citevaro shows where your business is missing from AI answers and search, turns that into concrete optimization opportunities — and supports implementation all the way to measured impact.

Free and no obligation.

Measured across answer engines and search

ChatGPTGeminiPerplexityGoogle
AI visibility reportSample data

AI Visibility

43/100

Across all tracked answer engines

Citation Rate

21%

AI answers that cite you

Share of AI Voice

27%

Compared to competitors

Search Visibility

68/100

Classic Google search

Prioritized opportunityRecommendation ready

A competitor is cited in 68% of relevant AI answers — your domain in 19%.

The gap

Most companies know how they rank on Google. Few know how they show up in AI.

Search rankings are well understood. But answer engines work differently — and most organizations have no visibility into:

  • Whether ChatGPT actually knows their brand
  • Whether Gemini favors their competitors
  • Which sources AI systems rely on
  • Which topics they are simply not mentioned for
  • Which changes would actually improve their visibility

What Citevaro measures

A complete picture of how you show up

Citevaro tracks the metrics that matter across both AI answer engines and traditional search — in one shared model.

AI Visibility
How often and how prominently your brand appears across tracked answer engines.
Citation Rate
The share of relevant AI answers that cite your domain as a source.
Share of AI Voice
Your presence relative to competitors across the same topics and prompts.
Brand Mentions
Where and how your brand is referenced across AI-generated answers.
Competitor Gaps
Topics and prompts where competitors are cited and you are not.
Topic Coverage
Which relevant topics your content addresses — and which it doesn't.
Search Visibility
Classic Google search performance, tracked alongside AI visibility.

The closed loop

Other tools show what happened. Citevaro closes the loop.

Most GEO tools end at the report. Citevaro moves from measurement through approved or automated implementation to verified impact — and back to measurement.

Typical AI visibility tools

Measure → Dashboard

You see a problem — implementation and proof of impact are left to you.

With Citevaro

Measure → … → Deploy → Verify → measure again

Every gap becomes an implemented change — and its impact is measured.

  1. 01

    Measure

    Track AI and search visibility

  2. 02

    Analyze

    Identify gaps and root causes

  3. 03

    Optimize

    Generate concrete recommendations

  4. 04

    Approve / Autopilot

    Review or automate low-risk changes

  5. 05

    Deploy

    Ship changes live

  6. 06

    Verify

    Confirm the impact

After verification the loop starts again — continuous, not one-off.

Opportunities, not reports

Every finding comes with a next step

Instead of static reports, Citevaro surfaces specific, prioritized opportunities — each scored so you know what to act on first.

Prioritized opportunitiesSample data
Citation Gap

Your competitor is cited in 68% of relevant AI answers. Your domain appears in 19%.

Opportunity score
High
Confidence
High
Risk
Low
Content Gap

High-interest topic detected with insufficient coverage on your website.

Opportunity score
Medium
Confidence
Medium
Risk
Low
CTR Opportunity

High Google impressions with below-average click-through rate.

Opportunity score
Medium
Confidence
High
Risk
Low

Operating modes

You choose how much control to hand over

Citevaro adapts to how much autonomy your organization is comfortable with — from pure recommendations to automated low-risk changes.

Less autonomyMore autonomy

Recommendations Only

Citevaro analyzes your visibility and delivers concrete, prioritized change recommendations. You implement them on your own timeline.

Approval Required

Recommended

Citevaro prepares changes end-to-end. Nothing goes live until you review and approve it.

Autopilot

Defined, low-risk optimizations can be implemented automatically, within limits you set.

Safe deployment

Changes go through a real deployment pipeline

This is what separates Citevaro from simple GEO trackers: recommendations don't just get suggested, they go through build, test and validation before anything reaches production.

  1. 1Change
  2. 2Build / Test
  3. 3Preview
  4. 4Validation
  5. 5Production
  6. 6Verify

If a step fails:

  1. 1Repair
  2. 2Retry
  3. 3Rollback

Built for different stacks

A connector architecture designed for how your site is actually built

Citevaro deploys changes through the systems teams already use. Connector support is being rolled out — not every connector is available for every account yet.

GitHubWordPressSFTP / SSHAdditional CMS

Planned / phased rollout

Who it's for

Built for teams that need to act, not just report

B2B companies

Understand how your brand and products appear in AI-driven buying research.

Mid-market organizations

Get visibility and control without needing a dedicated data science team.

Marketing & SEO teams

Extend existing search workflows with AI visibility tracking and action.

Agencies

Manage AI visibility and GEO across multiple client accounts from one place.

The basics

AI visibility, GEO and SEO — briefly explained

The key terms around visibility in answer engines — clear, without jargon.

What is AI visibility?
AI visibility describes how present your business is in the answers of AI systems such as ChatGPT, Gemini or Perplexity — whether your brand is named, recommended or cited as a source. It is not about a position in a list of links, but about being part of the generated answer.
More on AI visibility →
What is GEO?
Generative Engine Optimization (GEO) is the deliberate optimization of content and entities so they are considered in the answers of generative AI systems — as a mention or a cited source.
More on GEO →
How is GEO different from SEO?
SEO optimizes for positions in the search results list. GEO optimizes for appearing inside AI-generated answers. The two are related but follow different selection logics — Citevaro looks at them together.
GEO vs. SEO in detail →
How do you measure AI visibility?
By asking answer engines real, topic-related questions and evaluating whether and how the brand appears. This produces metrics such as AI visibility, citation rate and Share of AI Voice — measured repeatedly to detect change.
How measurement works →

FAQ

Questions about AI visibility, GEO and Citevaro

Answered briefly and factually — without marketing promises.

What is AI visibility?

AI visibility describes how present a business is in the answers of AI systems such as ChatGPT, Gemini or Perplexity — whether the brand is named, recommended or cited as a source. Unlike a classic search ranking, it is not about a position in a list of links, but about becoming part of the generated answer.

What is Generative Engine Optimization (GEO)?

GEO is the deliberate optimization of content and entities so that they are considered in the answers of generative AI systems. While SEO targets rankings in search engines, GEO focuses on making answer engines understand, correctly attribute and use your information in their responses.

What is the difference between GEO and SEO?

SEO optimizes for appearing as high as possible as a link in search engines. GEO optimizes for appearing inside the generated answers of AI systems — as a mention or cited source. The two are related, because AI systems partly draw on search results and web content, but they follow different selection logics. Citevaro looks at both together rather than separately.

How does Citevaro measure visibility in ChatGPT and other AI systems?

Citevaro asks relevant answer engines real, topic-related questions (prompts) and evaluates whether and how the brand appears in the responses — as a mention, recommendation or cited source. This produces metrics such as AI visibility, citation rate and Share of AI Voice compared to competitors.

Can you influence whether a brand is named by AI systems?

You can influence it, but not guarantee it. AI systems decide independently which information they use. Clearer content, clean entities and reliable, citable sources increase the likelihood of being recognized and named correctly. Citevaro identifies exactly these levers and measures how changes affect visibility.

What does citation tracking mean?

Citation tracking records whether and when an AI answer cites your own website or brand as a source. This reveals for which topics your content actually serves as the basis of an AI answer — and where competitors or third-party sources are cited instead.

Why are classic SEO rankings no longer enough?

More and more people get answers directly from AI systems and answer boxes without clicking a classic search result. A good Google position therefore says little about whether a brand appears in those answers at all. AI visibility adds exactly this perspective to the classic ranking.

Can Citevaro also implement optimizations?

Yes. Citevaro does not stop at the report: recommendations become concrete changes that — after approval, or on autopilot for defined low-risk cases — are deployed and then measured for their effect. This creates a closed loop instead of a one-time snapshot.

Pricing

Plans are taking shape

Final pricing has not been set yet. These tiers give a sense of direction — early access customers help shape what ships.

Coming soon · Early access

Starter

For teams starting to track AI visibility alongside SEO.

  • AI visibility & search tracking
  • Core metrics dashboard
  • Recommendations only
Join early access

Growth

Recommended

For teams ready to act on opportunities continuously.

  • Everything in Starter
  • Competitor & topic coverage analysis
  • Approval-required deployments
Join early access

Autopilot

For teams ready to automate low-risk optimizations.

  • Everything in Growth
  • Autopilot for defined low-risk changes
  • Priority connector rollout
Join early access

Find out how visible your brand really is.

Start with a free analysis of your AI visibility — and see where the concrete opportunities are.